As my province is Binangonan, Rizal, I would always pass the gigantic Sta. Lucia East mall in Cainta to evade the monstrous traffic in Ortigas Extension.Little did I know, that this mall is just the tip of the iceberg in the thousands of hectares (10,000 to be exact!) of developed land, Sta Lucia has.
A roadshow last week with Sta. Lucia Land Inc. CFO, David dela Cruz, Sta. Lucia Land Inc. VP for Corporate Planning, Jeremiah Pampolina and their other esteemed guests showed me a virtual treasure map. Hectares and hectares of land, as far as I can see, was before me.
Impressed by what I saw, I started researching on this seemingly sleeping giant.
With 40 years of real estate experience, SLI, a member of the Sta. Lucia Group, is considered the Philippines’ biggest real estate developer in terms of combined land area, a nationwide strategic footprint & diversified real estate portfolio and a strong balance sheet.
SLR was incorporated back in 1972 by the Robles-Santos family. In 2003, it became the recipient of the “Developer of the Year” from CREBA. In 2007, the Sta. Lucia Group became public through a backdoor listing. Seven years after, in 2014, it registered an all time high revenues of Php2.296 Billion and income of P549 Million!
Further queries to the CFO, revealed that 90% of projected sales for 2015 has already been hit in the 3rd Quarter!
Whether as a stock or as a real estate investment, SLI may prove to be a treasure I want to keep, right Bea?
by Carissa Patag
Contributing Editor, Rock To Riches
CCarissa is a Philippine licensed stock broker, mutual fund agent, real estate agent, Bonds and Fixed rate Instrument Trader and Insurance Agent. As a financial professional, Carissa held the following positions: Associate Director and Head of Retail Sales and Marketing, Vice president, Fund Manager and Certified Securities Representative.
Carissa ‘s advocacy in financial literacy includes being an Advisor and Contributor in Angat Pilipinas Coalition for Financial Literacy and being a speaker in Corporate and Academe settings.
Carissa has business interests in Retail, Pharmaceutical and Trading Industries and currently sits on the board of various corporations..